Inside The Dream: Dior

Unraveling the mystery of perfume creation, the House of Dior is opening its doors. Over the course of a year, we followed new perfumer Francis Kurkdjian in one of his greatest challenges: reinventing the iconic "J'adore". A unique sensory journey, from conception to launch, into a secret world of passionate artisans. Unraveling the mystery of perfume creation, the House of Dior is opening its doors. Over the course of a year, we followed new perfumer Francis Kurkdjian in one of his greatest challenges: reinventing the iconic "J'adore". A unique sensory journey, from conception to launch, into a secret world of passionate artisans.